How the Obama White House has won the hashtag wars

The White House personnel and communications staff throw hashtags out with the ease and frequency of the millennial generation they are typically a part of, encouraging website visitors to participate in #WHchat - - 30/11/2012

La circulación mundial de periódicos sube un 1,1%

La circulación de periódicos creció en todo el mundo en 2011 un 1,1%, hasta los 512 millones de ejemplares, gracias a la subida de lectores en la región de Asia Pacífico, que compensó la caída de difusión en el resto - - 30/11/2012

El Papa en Twitter

Benedicto XVI entra en Twitter. Todas las informaciones al respecto se comunicarán el próximo lunes, 3/ de diciembre, en una conferencia que tendrá lugar en la Oficina de Prensa /de la Santa Sede y en la que participan - - 30/11/2012

Jeff Zucker named new president of CNN Worldwide

Veteran news producer and former NBC Universal chief Jeff Zucker will become the president of CNN Worldwide in January, the network announced Thursday. "Jeff's experience as a news executive is unmatched - - 29/11/2012

ComScore Debuts Cross-Platform Reporting System

With a growing share of Web sites’ traffic coming from mobile devices, the need for tracking a media property’s full digital audience has become increasingly acute. - - 29/11/2012

PHD launches global ‘gamified’ operating system

Omnicom’s PHD network is to launch a global operating system, called Source, aimed at encouraging participation and collaboration across its network. Source, which has been in development for nearly two years, - - 29/11/2012

Alexander Lebedev seeks Independent, Evening Standard partner

Russian billionaire Alexander Lebedev is seeking a minority partner for his UK media holdings, the Independent and the Evening Standard, due to forecasts of continuing losses. The move comes a month after the tycoon - - 29/11/2012

Aegis Acquires Large Digital Agency OMP in China

Aegis Group is buying OMP, one of China's largest digital agencies to remain independent until now. The agency will keep its name and be referred to as OMP -- Linked by Isobar. OMP, founded by Jeffery Ding in 2003, - - 29/11/2012

Twitter fiction festival set to launch

Authors from around the world set to join microblogging celebration of 'new literary practice'. From a retelling of The Turn of the Screw to 100 Greek myths condensed into 100 tweets, the first Twitter fiction festival - - 28/11/2012

Pivot Forecast: WPP Hold, Omnicom Buy

Advertising and media analyst Brian Wieser has downgraded his stock recommendation for WPP from a buy rating to hold, while doing the opposite for rival Omnicom, which he has upgraded to buy. Wieser, - - 28/11/2012