Internacional

Billboards Recognize Minis, Target Drivers With Special Messages

As they pass digital screens along one of London's main roads, Mini drivers find simple, fun content aimed directly at them.

adage.com - - 06/09/2013

Telegraaf raises 391 mln euros in ProSieben stake sale

Telegraaf Media Group (TMG) has sold its stake in Germany's ProSiebenSat.1 , becoming the latest shareholder to take advantage of the free-to-air broadcaster's recent share conversion.

reuters.com - - 06/09/2013

Hasta un 90% de las cuentas de Tumblr podrían ser falsas o estar inactivas

Según las cifras ofrecidas por Tumblr casi 135 millones de blogs funcionan en su plataforma en los que se publican a diario más de 88 millones de posts. Estas cifras superan a las de la plataforma de WordPress 

marketingdirecto.com - - 06/09/2013

Mediacom reclaims its crown at M&M Global Awards 2013

Mediacom has reclaimed its ‘Agency Network of the Year’ title from OMD at the M&M Global Awards 2013, thanks to winning campaigns for Shell, Coca-Cola and P&G.

mandmglobal.com - - 06/09/2013

El sector de la publicidad destruye más puestos de trabajo que cualquier otro sector

Un 65% de los puestos relacionados con la publicidad y las promociones se han perdido en la última década. Ninguna otra profesión ha sufrido tal pérdida. 

marketingdirecto.com - - 05/09/2013

Renace el erotismo francés a través de las páginas de la revista 'Lui'

La revista francesa «Lui», icono del erotismo de los años setenta y para la que posaron desde Catherine Deneuve, Brigite Bardot o Jane Fonda, resucita este jueves tras desaparecer en 1994 de los quioscos galos

abc.es - - 05/09/2013

Russia's Mail.Ru sells remaining Facebook stock

Russian internet firm Mail.Ru has sold its remaining shares in social network group Facebook Inc for $525 million, making a hefty profit on its original investment and paving the way for a possible one-off payout to 

reuters.com - - 05/09/2013

Aegis Media Launches Amnet China

Aegis Media has launched Amnet China -- a new digital media programmatic trading desk. An extension for Real Time Bidding services, Amnet will strengthen Aegis Media’s in programmatic trading for its clients' digital 

mediapost.com - - 05/09/2013

Axel Springer quits race for Deutsche Telekom's Scout24

Axel Springer has dropped out of the race for Deutsche Telekom's Scout24, leaving only private equity firms lined up for the online classified advertising business. Company felt growth prospects didn't justify price

reuters.com - - 05/09/2013

Viacom launches Paramount Channel in France

Viacom International Media Networks (VIMN) has extended the reach of its Paramount Channel with the launch of the channel in France. The new channel will be available in high-definition on pay TV Canal+ platforms,

mandmglobal.com - - 05/09/2013

Páginas