Internacional

Eurostar appoints JCDecaux Airport to sell St Pancras International

JCDecaux Airport, the airport advertising media owner, has won a competitive tender to manage the sales of digital advertising in the Eurostar terminal at St Pancras International Station. It will be the first time digital outdoor

mediaweek.co.uk - - 01/11/2011

Aegis leads the pack with strong Q3 numbers

Aegis has “outperformed the market” on the back of reporting organic revenue growth of 11.2% in the third quarter and up 8.9% in the first nine months of 2011. Total revenue for the Retained Group, excluding Synovate,

mandmglobal.com - - 01/11/2011

San Francisco Wants Advertisers to Stop Cleaning the City

'Reverse graffiti' carves marketing messages into grime. "Reverse graffiti," a trick used to draw art or advertising into filthy city surfaces, is a trend we've been watching for a few years now. And while some like the idea

adweek.com - - 31/10/2011

Google vuelve a intentarlo en la televisión

Google está llevando a cabo otro esfuerzo por trasladar su éxito en la web a la televisión, esperando sacar provecho de un nuevo y vasto mercado a pesar del tibio recibimiento que dieron los consumidores a su

rtve.es - - 31/10/2011

China Will Soon Be 'Second-Biggest Market' Says WPP Chief

WPP chief executive Martin Sorrell says China will overtake the U.K. as the firm’s second-biggest market within two to four years. "I would anticipate that China would become our third market quite quickly and

adweek.com - - 31/10/2011

Las series americanas pierden cuota de pantalla en la televisión mundial

Las series estadounidenses de televisión están perdiendo terreno entre la audiencia media mundial, que ha elevado su interés por las producciones nacionales de cada país y por las ficciones procedentes del

lainformacion.com - - 28/10/2011

Helped by Facebook Sale, Interpublic's Quarterly Profit Soars

Interpublic Group of Cos.'s quarterly profit hit $208.1 million -- more than quadruple what it was in the same period last year -- thanks in large part to the U.S. ad holding company's sale of a portion of its stake in

adage.com - - 28/10/2011

PHD and Global celebrate as Media Week Awards 2011 winners revealed

Media agency PHD and Global Radio were tonight's (27 Oct) big winners at this year's Media Week Awards held at London's Grosvenor House. The media world came out in force with an impressive 1,300 guests

mediaweek.co.uk - - 27/10/2011

JPMorgan Chase Media Review On Hold

Now it looks like the search is on hold until early next year and the Publicis Groupe unit continues to handle the business, at least until then.The delay is occurring because Chase has been unable to build internal

adweek.com - - 27/10/2011

Kenny Steps Down At Akamai For 'Emerging' Opportunity, Still Seen As Yahoo Candiate

Former Publicis digital chief David Kenny has stepped down as president of cloud computing giant Akamai, fueling renewed speculation that he may be a prime candidate to take the helm of Yahoo.As part of an

mediapost.com - - 27/10/2011

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