Dentsu Aegis sees in-housing opportunity after delivering 'hybrid' P&G model

Pressure from brands to in-house marketing services is an "opportunity" for Dentsu Aegis Network to pursue a hybrid model for client services, its chief executive Tim Andree has insisted.

Link de la noticia: 
https://www.campaignlive.co.uk/article/dentsu-aegis-sees-in-housing-opportunity-...