Disney Says It’s On Track To Move Hulu Ad Targeting To Disney+

Connected TV ad targeting is a tricky dance for new AVOD services like Disney+ with ads, Max’s ad offering or the Netflix ad-supported tier. Move too fast, and the user experience suffers. Move too slow, advertisers get impatient.

Link de la noticia: 
https://www.adexchanger.com/ctv-roundup/disney-says-its-on-track-to-move-hulu-ad...