Global ad spend exceeds $550bn in 2012

In 2012 global ad spend increased 3.2% year-on-year to reach $557bn, according to Nielsen’s quarterly Global AdView Pulse report. The annual uptick owed largely to a strong third quarter which saw growth of 4.3%.

Link de la noticia: 
http://www.mandmglobal.com/news/11-04-13/global-ad-spend-exceeds-550bn-in-2012.a...