Google it pitching an ad format that copies Facebook, and some search-obsessed agencies are starting to see the first results from it

The ads look like social posts and are designed to catch people while they're scrolling. Two performance-based ad agencies said they've tested the format and expect to include them on more budgets in 2020.

Link de la noticia: 
https://www.businessinsider.com/advertisers-results-from-googles-ad-format-that-...