How Schibsted’s Norwegian tabloid used documentaries to add 20,000 subscribers

Verdens Gang, the Schibsted-owned Norwegian tabloid, has added 20,000 subscribers since January 2017 by putting documentaries behind the paywall, bringing its total subscriber count to nearly 150,000.

Link de la noticia: 
https://digiday.com/media/schibsteds-norwegian-tabloid-used-documentaries-add-20...