Interpublic Names Adap.tv Preferred Video Provider, Will Adapt Into Television Soon

In an effort to accelerate its shift toward programmatic buying of all forms of video, including television, Interpublic has tapped Adap.tv as its preferred video ad platform. 

Link de la noticia: 
http://www.mediapost.com/publications/article/206902/interpublic-names-adaptv-pr...