Study Finds Nearly A Third Of Reviews Consolidate Creative/Media In Same Holding Co.

In what appears to be a first-of-its-kind study, advertising account review tracker Comvergence analyzed two years of reviews involving both creative and media assignments and found nearly a third were consolidated 

Link de la noticia: 
https://www.mediapost.com/publications/article/321506/study-finds-nearly-a-third...