Twitter Pitches Brands with $100K Minimum Spend for TV Ad Targeting

TV advertisers who want to be part of the beta must allocate a minimum of $100,000 per Twitter handle to promoted tweets tied to a TV ad campaign. And at least $50,000 of that must be specifically for promoted tweets 

Link de la noticia: 
http://adage.com/article/digital/minimum-spend-twitter-s-tv-ad-targeting-100k/24...