Agencias

Equmedia vuelve a ganar los medios de Defensa

El Ministerio de Defensa ha confiado, por segundo año consecutivo, a Equmedia el concurso público convocado para el plan de medios de su campaña de proximidad de las Fuerzas Armadas, reconocimiento y apoyo al reclutamiento

anuncios.com - - 06/05/2013

Alma media gana el concurso de 1,9 millones para Plan de Comunicación para dar a conocer el Dividendo Digital, de Red.es

Se trata de la adjudicación del contrato de Plan de Comunicación para dar a conocer el Dividendo Digital, a la empresa ALMA MEDIA, S.A, por un importe de 1.640.500 euros sin impuestos.

programapublicidad.com - - 06/05/2013

Interpublic Group anuncia haber ganado el concurso de agencia global de marketing de Zurich Insurance Group

El servicio incluye publicidad, medios y servicios de marketing digital / interactivo en todos los segmentos de Zurich. NTV proporcionará servicios de comercialización unificados a nivel global.

programapublicidad.com - - 04/05/2013

OMG, Teens Are Using Email Again

That’s the surprising development that Morgan Stewart, CEO of Trendline Interactive, and emcee of the Email Marketing Insider Summit kicked things off this morning, noting, “Email is going to be just fine.

mediapost.com - - 04/05/2013

Havas Reports Flat Q1 Revenue

Reflecting a slowing of business in North America, Havas reported flat first-quarter revenue of $504 million. Organic growth declined 0.9 percent compared to an increase of 3.5 percent in the year-earlier quarter.

adweek.com - - 02/05/2013

Aegis Acquires Canada's nvi, Expands iProspect In Great White North, Eh

Aegis Media has acquired Montreal-based search and performance marketing shop nvi, and will expand the footprint of its iProspect network throughout Canada. Terms of the deal were not disclosed, but Aegis said nvi,

mediapost.com - - 02/05/2013

Starcom MediaVest arrasa en el #FOMG13 como mejor agencia y mejor grupo del año

Starcom MediaVest Group ha sido coronada como “Grupo de Agencias del Año”, mientras que Starcom MediaVest US ha sido nombrada “Agencia del Año” Por su parte, la campaña #bestnightever de Carat Global Management

marketingdirecto.com - - 02/05/2013

Starcom Mediavest Group scoops FOMG 2013 ‘Agency Network of the Year’

Starcom Mediavest Group has been crowned ‘Agency Network of the Year’ at The Festival of Media Global 2013 Awards, held in Montreux, Switzerland on April 30.

mandmglobal.com - - 01/05/2013

UM Custom Content Uses AMP To Prove Brand Effectiveness

After months of working on the effort, UM’s Custom Content division has adopted UM’s proprietary cross-media measurement platform known as AMP to create a process for proving the effectiveness of branded content.

mediapost.com - - 30/04/2013

ZenithOptimedia forecasts global ad spend to rise 3.9% in 2013

Global advertising spend will rise by 3.9 per cent to reach $518 billion during 2013, according to the latest forecast by ZenithOptimedia. Though the figure has been adjusted down from the 4.1 per cent rise predicted in December, 

campaignlive.co.uk - - 29/04/2013

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